

What to Expect
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This event is for you if you'd like...
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To feel proud to provide healthy food from your own kitchen

A brand where the values & ethos are in strong alignment with your own

Structure and support of a community of successful home bakers

To make extra income

Support of an established brand

Freedom and flexibility

Want to return to work, and need the flexibility to be home
What Potential Primalistas are saying about the Virtual Open Week
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About Your Host
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Hi Iâm H! I know what it feels like when you canât eat bread anymore and I also know how hard it is to find work that you enjoy, that fits around the family.
That's why I created Primal Alternative, a grain-free food brand that means bread, bagels, pizza, cookies, and pastry are back on the menu! My health coaching clients told me these products are "life-changing," making the difference between staying on track and âfalling off the wagonâ.
I knew I had to share these amazing products with more people, but the idea of running a factory didn't light me up - there's a certain magic about home + hand made food. Instead, I decided to package my successful baking business secrets into the Primalista Licence and spread the knowledge.
Despite having zero food industry experience, Iâm now:
- Running a highly successful global brand that brings meaning to my life and makes a positive impact on the world
- Being my own boss, doing the things I want to do, whenever I want to do them
- Collaborating with incredible women like Jo from Quirky Cooking and Alexx from Low Tox Life to create delicious and nutritious grain-free Brownies, Cookies and Pastry
- Working alongside amazing women in our Primalista sistahood!
Most of our Primalistas started with zero sales experience, feeling clueless about managing business finances and nervous about being visible on social media. But now, they are thriving, selling at Farmers Markets, supplying local IGA, cafes, and health food shops, and baking up a storm in their own kitchens!
Iâve helped hundreds of people like you start their own business from whether itâs a hobby that pays or your full time gig - and I can help you too.
There is a serious lack of honest, home-baked food available and together we can help change lives â one cookie at a time!

